Programme overview
The undergraduate programme offers a rigorous blend of communication theory, media literacy, digital storytelling, journalism, broadcasting, advertising, public relations, development communication, and multimedia production. It is designed to produce graduates who can think critically, communicate ethically, and operate confidently in fast-changing media environments.
Objectives
- Build strong intellectual foundations in communication theory and media studies.
- Develop professional competence in journalism, broadcasting, strategic communication, and multimedia practice.
- Strengthen ethical judgment, civic responsibility, and community-centred storytelling.
- Prepare graduates for leadership in media industries, public institutions, and creative enterprises.
Admission Requirements
- Candidates should meet Ebonyi State University and JAMB entry requirements for Mass Communication.
- Applicants are expected to possess relevant O'Level credits including English Language and other Arts, Social Science, or Science subjects as approved by the University.
- Direct Entry candidates should present acceptable advanced qualifications in line with University policy.
At a glance
Award: Bachelor of Science
Duration: Four academic sessions through UTME or three sessions by Direct Entry, subject to University regulations.
Apply NowCurriculum Highlights
- News writing, reporting, editing, and investigative journalism
- Broadcast presentation, radio production, and digital audio storytelling
- Public relations, advertising, and strategic communication planning
- Film, documentary, and multimedia production with practical studio exposure
Career Opportunities
Journalist
Broadcast producer
Media strategist
Public relations officer
Digital content creator
Corporate communications executive
Frequently asked questions
Common questions from prospective applicants
Yes. Students benefit from hands-on exposure through EBSU Radio 93.3FM, Rainbow Magazine, EBSUWatch Newspaper, and project-based media production courses.
Absolutely. The degree also supports careers in development communication, government information services, NGOs, marketing, digital media, and creative industries.